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Alright, so JELD-WEN, the door and window people, are doing a "strategic review" of their European business. Right. Let's be real, folks. When a company says "strategic review," what they really mean is "we're trying to figure out how to dump this albatross without completely tanking our stock price."
Is Europe Just Not Their Thing?
JELD-WEN Europe is a big chunk of change – 28% of their global revenue. $1.1 billion in 2024. That ain't peanuts. So why the sudden urge to re-evaluate? Did they suddenly realize that Europeans have different tastes in doors? Or maybe those 23 manufacturing locations are just hemorrhaging money faster than they can print it.
They’ve got 6,000 employees over there across the UK, France, Central Europe, and Northern Europe. That's a lot of potential for messy layoffs and PR nightmares. Are they ready for that kind of heat?
And what about the brands? BOS, DANA, Domoferm… sounds like a law firm, not a door manufacturer. Do those names even resonate with European consumers? Or did JELD-WEN just buy a bunch of regional companies and slap their logo on it, hoping for the best?
The Silent Treatment
The most infuriating part? "JELD-WEN does not intend to make any further comment unless further disclosure is material, appropriate, or required by law." Translation: "Shut up and leave us alone while we figure out how to spin this." They expect us to believe this nonsense, and honestly...
Oh, and get this: no one seems to care. No public reaction? No angry mobs of door enthusiasts protesting in the streets? Maybe everyone's too busy dealing with their own problems to worry about JELD-WEN's European woes. Or maybe I'm the crazy one here.

I mean, who gets passionate about doors? I guess someone must, right?
Wait a minute... Speaking of things nobody cares about, did you know my neighbor's cat keeps using my garden as a litter box? I swear, one of these days... Ugh, anyway, back to JELD-WEN.
What's the Play Here?
They say they'll conduct the review "expeditiously." Which probably means they've already made up their minds and are just going through the motions to appease the shareholders. According to JELD-WEN Announces Strategic Review of its Europe Business - PR Newswire, the company has officially announced this strategic review.
Here's my prediction: they'll either sell off the whole European operation to some private equity vultures, or they'll try to break it up and sell it off piece by piece. Either way, it won't be pretty.
And what happens to those 6,000 employees? Are they just collateral damage in JELD-WEN's grand strategic vision? I guess that depends on how much the company cares about more than the bottom line. Place your bets, folks.
So, What's the Real Story?
This smells like a fire sale disguised as "strategic review." JELD-WEN is bailing on Europe, plain and simple. Don't expect a straight answer from them anytime soon.
